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New! Top TikTok trends: What to post this week

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If you want to grow your brand on TikTok, it's imperative that you participate in new trends. In this post, we'll give you the latest TikTok trends happening now in November 2022.

We'll review 5 of the hottest trends, why you need to post them and how they can help grow your audience. Plus, you'll have 5 new post ideas to fill up your content calendar this week. (You're welcome!)

What is trending on TikTok right now?

New trend alert! We filtered through the app to find the latest trends that are also viable for a business account. After all, you probably don't want to learn TikTok dances just to promote your business. Or, maybe you do!

TikTok trend #1 - T. Swift's Bejeweled

Taylor Swift is all the rage after she released her latest album back in October. Her song "Bejeweled" is currently one of the top trending TikTok audio tracks.

When you do a quick search on the app, you'll find thousands of people lip syncing and dancing to her music. But you can do better! Here are some ways to use this viral TikTok trend for your business:

  • A fashion show of your latest clothing line
  • Shimmering, bejeweled footage of your makeup line
  • A dull "before" (without your product) and a technicolor "after" (with your product)

Capitalize on the momentum of this audio track, but wow your TikTok viewers with something worth the watch. As a business, you need to go above and beyond. Use your products or services to help you.

TikTok trend #2 - Who is she?

This is a new trend in November 2022. You can modify it to fit other identities as well (e.g. Who is he?). However, you may still want to use the hashtag #whoisshe so that it gets picked up by the algorithm.

The idea of these videos is to post old photos of your "before," and then show off your "after." This is usually done in the context of a pre-glow up and post-glow up. However, your brand can show the "before" and "after" of using your products or services.

Here are some additional specs to create this particular TikTok trend video: Paste the text "Who is she?" (or he, etc.) over your old "before" photos. Then make the "after" look amazing with video filters and features. You'll also want to use this trending sound called som original.

Out of all the new trends we talk about in this article, this one may be the best TikTok trend for your business account. It's pretty easy and straightforward. Plus, it can work for nearly any type of brand.

TikTok trend #3 - T. Swift's Vigilante Sh*t

Taylor Swift TikTok audio wins again! Jump on this new TikTok trend by posting a video using this track. It's pretty sassy, but you'll exude confidence that your products or services are the best in the business.

On another note: Use the audio fragment that says, "I don't dress for women. I don't dress for men. Lately I've been dressing for revenge." These lyrics - paired with your awesome products - will show customers that they can be unstoppable (after doing business with you, of course).

This audio track is ideal for clothing brands, but it can also be used for a variety of other industries. For example, pair it with:

  • Gorgeous hair transformations
  • Sultry nail polish dripping from the jar
  • A client's fitness journey to tone up
  • Impressive stats on your clients (a case study for a B2B)

What's so great about this latest TikTok trend is that it feeds into a very deep, emotional need to move past hardships and come out on top. When you resonate with your viewers on such a deep level, you'll build a large and loyal fanbase.

By showing a video of your products, with this audio, you're hinting that your customers can be the show-stoppers they've always dreamed of becoming. That's powerful!

TikTok trend #4 - #christmascountdown

Whether you like thinking about Christmas before Thanksgiving, the #christmascountdown post is a new TikTok trend right now. Use the hashtag #christmascountdown to preview your hot Black Friday and Cyber Monday deals.

It will build excitement for the big discounts to come. Plus, you could also treat your viewers to some pre-holiday promotions. Hello massive November sales!

This is a great way to get in front of your customers and keep them engaged for weeks before the holidays officially kick off!

What should you post about for this TikTok trend video? Use it as a way to get rid of old inventory, or show off your new products. Don't forget the holiday tunes and jolly effects!

TikTok trend #5 - Choose challenge

Another popular TikTok trend to take advantage of is the "choose challenge." Variations of this challenge have been around for a while, yet videos are still going viral on the app.

We wanted to include this challenge since it has so much flexibility. Nearly any business account can use this viral TikTok trend to post amazing content and get higher engagement. Let's list some ideas to post below:

  • Choose your product vs. your competitors
  • Choose between 2 pain points of your target audience
  • Choose between 2 best-selling colors
  • Choose which of your products will fix a particular issue

No matter how you create this video, cater to the needs of your ideal customer and pose your product or service as the solution.

To boost engagement on your post, you could also make it more interactive. Prompt viewers to help you choose something fun and important - such as the color of your latest line or the name of your new collection.

Never miss a viral TikTok trend again, thanks to Mojo!

If you're wondering how to keep up with popular TikTok trends in 2022, you must act fast once you see a trending video. Luckily, you can create high-quality, engaging content in the Mojo app, all in minutes!

Choose from 400+ premade video templates, drag-and-drop your media and customize it to your liking. Your videos will be ready to post and optimized to fit nearly any social media channel. Give it a try in the Mojo app!

Looking to upgrade your social content? Subscribe to Mojo Pro today and get started!

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