Use Social Animated Templates to create your brand image

Content marketing is a strategy for creating high-value-added content aimed at disseminating your expertise, across all your communication channels (website, newsletter, social networks, prospecting email, etc.). This strategy is extremely effective today, especially in B to B, it adapts perfectly to changes in customer behavior and allows you to create a strong and differentiating brand image. Content can take several forms and each of these forms has advantages and disadvantages, that must be taken into account. A content marketing strategy takes time and involves all functions of the company. You will be dealing with many different areas of digital marketing and if you don't want to get lost it is important to set clear objectives.

Mojo offers advice on how to design animated social media templates that are consistent with your brand's image and values.

The importance of social media posts for your branding

The production of branded content is part of content marketing, which refers to a strategy aimed at creating and distributing media content to acquire new customers.

By creating content for your brand, you will enjoy several benefits, including:

• Increased traffic to your website
• Improving your SEO ranking in search engines like Google
• Increasing your brand awareness among your targets
• Better credibility with your customers and prospects to encourage the buying process
• The possibility to stand out from the competition

There will be other benefits as well, but those listed here are more than enough to motivate you to create content for your brand. Once you have created your content, you need to promote it by adopting the right communication strategy. One of the steps you should not miss is to sign up on social media. I don't need to remind you of the power of social networks in digital marketing.

Of course, you need to choose quality social networks like Facebook, Instagram, and Twitter. By creating pages on these social networks, you will increase your chances of building a community of internet users. They will not choose to become members of your community if they are not interested in your posts, so producing quality content is one of the keys to your overall brand image. If you are not present on the most popular social networks yet, don't hesitate to register and better promote your content. The objective here is that through your pages, those who follow you, are directed to your website and can discover the content, which has been written for your company.

If in the beginning, you have to act alone and self-promote your content, over time, you can establish a partnership with other companies or influencers who share the same audience as you. Moreover, for your content strategy to be effective, don't hesitate to invite your team to work closely together. Your marketing experts can partner up with your SEO experts or your communication managers to identify the best approach to promote your content through networks and other channels.

On your end, you can provide oversight and ensure that the strategy adopted properly promotes the content written for your brand.

Sign up for Mojo Teams and start creating professional content for all your business needs

Social Animated Templates

Keep in mind that your template is the backbone of the work you want to include. It is crucial to capture the mind of your viewers quickly else they will fast forward through your work. It takes some seconds to move from one post or a story to another. Your chosen template should reflect your creativity in order to attract viewers.

With Mojo, you will get a variety of impressive selection of template choices, carefully designed to be unparalleled. You are not limited to standard themes. The Mojo app was designed by professionals to create eye-catching and unique templates to reflect your originality in a grandiose manner. For example, the app provides you with a category only for photography but through different styles.

How to create your animated portfolio with Mojo App?

An excellent collaborative tool, the Mojo app is a user-friendly platform and there is no need to create an account to enjoy the possibilities provided by the app. You just need to download it to your phone. However, there is a paid subscription to be able to enjoy all the options available, but it is not an obligation and you can still use the app with the free version. Worth noting that the app keeps on updating itself to stay up to date with the latest trends and guarantees complete satisfaction.

The app also provides for a variety of themes and animation to fit your brands. Whether you are a photographer, Fashion designer, foodie, a model, or entrepreneur, the app provides for all kinds of unique templates.

To get started, you can include your artistic output in a large choice of unique layouts available on the app. You just have to choose from the various categories and choose the best template that matches and displays your artwork design.

Once you have chosen your template, it is time to include some editing. You will be transported to another interface where you will find a ‘Brush’ option or a ‘plus’ option. It is an easy-to-navigate interface and editing is done effortlessly.

With the Brush button:

• You can swap between other layouts at any moment
• You will have a great choice of colors for your texts
• You can also modify the backgrounds
• Add the music of your choice. You can add your own music or choose from a variety of choices available.
• Change the format of the video according to the platform you are going to post. For example, you have Instagram Reels, Instagram posts, TikTok, Facebook ads, and so on.
• You can the timings of the texts and music

With the Plus button:

• through media, you can choose the photo or video you want to show
• Choose from a variety of text animations to upgrade your still image or video. You can choose from different text styles like Title, Caption, Social links, dynamic texts, swipe up, special, or numbers.
• Choose animated stickers, GIFS, or logotype
• You can add an additional page, adding other social links where you are reachable.

You can also create your template from scratch with your own choice of layout, color selections, background, text fonts and color, stickers, and text alignment. You can create your brand templates by just adding your logo.

Mojo provides a selection of theme templates to meet various needs and preferences. However, you can also opt for a size-fit approach by creating an on-brand template.

After editing, you have the possibility to click on the eye button and see how your template is going to be viewed by your audience. You just have to click on the ‘Eye’ button and once done, the template will be saved on the app itself so that you could use the same template again for another portfolio. Lastly, share your portfolio directly from Mojo App to your selected social media interface.

4. Encourage interaction, thanks to your social media animated templates

Listen, talk, share, thank, in short... engage: this is the essence of social networks and inbound marketing. It's also the biggest challenge for community managers. What will set you apart from your competitors are social media animated templates that encourage your community to communicate with you. By showing that you care, your community will give you back. The more interactions you have, the more you will optimize your SEO.

Another way to interact and gain visibility is to use hashtags. They will allow you to keep track of published content. Under the same hashtag, the content will be shared and create a cloud of common interests.

Looking to upgrade your social content? Subscribe to Mojo Pro today and get started!